HOW TO OPTIMIZE ATTRIBUTION MODELS FOR MAXIMUM ROI

Server-Side Tracking vs. Pixel Monitoring - Which is Better?A variety of ecommerce businesses are turning to server-side monitoring as a method to improve their data collection processes. While it requires much more technical knowledge than routine GTM and may present extra expenses, it can cause better precision and even more reliable data

Server-Side Tracking vs. Pixel Tracking - Which is Better?A variety of ecommerce companies are turning to server-side monitoring as a means to improve their data collection processes. While it requires much more technical knowledge than routine GTM and might present extra prices, it can bring about better precision and even more reliable data